FC26 Launch Campaign

Client: EA Sports

FC 26 kicks off with The Club Is Yours, an extended trailer featuring some of the sport’s biggest names – at first glance, so far, so run-of-the-mill. The twist is that every scenario is based on actual fan feedback sourced via the FC Feedback Hub, Discord and a Player Feedback Portal.

I worked as online and versioning the entire video campaign, working with the Uncommon London office, pulling together edit, grade, generating motion design graphics and versioning out for delivery.